Are There Still Grounds for Illegal Downloading? Unfortunately, Distributors Are to Blame Themselves
Downloading movies, series, music or games without paying is probably a thing that will never disappear. With the ever-accelerating Internet connection, downloading almost any file is a matter of a maximum of tens of minutes.
Although we do not support downloading of copyright materials and we do not recommend it (we even wrote down 5 reasons why digital piracy is bad), we will definitely come up with at least 5 reasons why we understand piracy of games and movies to some extent. Even so, if you simply like the product, we strongly encourage you to pay for it in some manner and have it available legally.
Now 5 reasons why piracy is still very popular and what creators themselves could do to get rid of it.
1) People Don’t Mind Paying, but They Have to Get a Quality Product
This is simply an evergreen of any piracy. Unfortunately, it still holds true that pirate sites, especially those with torrents as well as streaming online shows, offers more than any paid video library. Even the giant Netflix simply does not offer everything. If you want to watch a random blockbuster movie, you will always find it on any good torrent site rather than on a legal streaming service.
Unfortunately, this is a huge problem, because if you could find virtually everything that you like in one place, you could watch everything online without downloading, so you wouldn’t mind paying a few bucks for that total convenience. Netflix shows that this is the right way, but there is still a lot to catch up with and competition in the form of pirate sites always seems to be 2 steps ahead.
2) Fragmented Exclusive Content on Different Media
This point is to some extent related to point number 1. It currently mainly concerns the serial and film production of online streaming services, but it seems that this issue is beginning to appear in computer games as well. Netlix , Amazon Prime, Hulu as well HBO GO and more emerging services like Disney + are trying to attract viewers to new and exclusive content. Thus, Netflix will create a series of films under its wings (House of Cards, Stranger Things and many more) or a movie (like Bird Box with Sandra Bullock ), which then offers exclusively for its customers. And this is the case with any competing streaming service.
In this way, Netflix tries to beat the competition and every such streaming service pours billions of dollars into producing extremely expensive movies, series or miniseries that are then exclusive to that respective service. The problem is that in order for the viewer to have access to everything, they have to pay several of these services, which is quite costly.
A similar problem begins to appear in computer games. For years, there has really been only one online distributor Steam , which has virtually every game available. GOG .com focuses on older and remastered pieces, although it also offers new games, but the players can simply choose which service they like better.
However, customers are beginning to see a bad thing in the exclusive titles only offered by a new competitor Epic Store. If a player wants to play a brand new game, it may only be available in Epic Store. This means that they have to install multiple games distributors. This of course throws the convenience down do toilet. The advantage over movies is the gaming services are free to install, ie not on a monthly basis, such as the movie streaming services.
Again we come to that the pirate sites offer all the movies, TV shows and games. Is it a shame? Certainly, but unfortunately, it shows paradoxically that strong competition can sometimes be against the interests of the customer.
3) Making Life Difficult for Honest Customers
Not so long ago, before every DVD movie bought, there was this spot about illegal downloads of protected content (YOU WOULDN’T STEAL A CAR!). There were also some non-skippable movie trailers and it was a huge pain overall. Anyone who has legally bought a DVD had to suffer this, even though they paid for a legal copy of the movie. There is probably no need to remind you that nothing like this was in the pirated copies and you could just watch the movie straight away.
Similar case with the computer games, when constant connection to internet, inserted disk and even a limited number of devices you could install a game on, so when you have purchased a new computer, your legally purchased game may have become useless.
All this in the name of the war against piracy. It only made life unpleasant for those who were willing to pay. Perhaps it was better to realize that this was just annoying and demotivating everyone from the next purchase, when pirate games were playable without an inserted disc or when there weren’t a few minutes of moralizing before each movie.
4) The Cost and The Greed of the Creators
Say you buy a Bluray with a movie for $20. There is only the movie, maybe some trailers, and a few minutes of talks with the director and actors? That’s not really worth it. Not only do you need to buy a Bluray player, but also the price is just exorbitant and for a lot of money you get very little.
However, what is even more annoying is often the enormous greed of game producers. Very aggressive is the free-2-play model, where a player has to pay to make some reasonable progress through the game. This may cost hundreds of dollars. In addition, there are also random rewards (a.k.a loot boxes) that are dangerously close to gambling, which is this way available to minors.
The game producer EA took a lot of hate for taking this business model even further. The players buy the game at full price, but they also have to pay via micro transactions to unlock some characters and equipment. Not to mention various paid downloadable content and add-ons. There are of course exceptions (Witcher 3: The Wild Hunt by CD Project, which really cared for the players), but the pursuit of maximum profit despite very unfair practices is generally really striking.
It is very easy for customers to think that the product manufacturer is just excessively greedy and that they just won’t support them by paying for the product.
5) How About Giving Something Extra?
When you stand against the competition, how do you beat it? A big boost may be a lower price, but pirated files are free, so there is no way. There is a need to offer something that a competitor does not have and ideally will never do.
Filmmakers, as well as game developers, are lagging behind and are unable to offer something extra and beat the competition. All this even though they have rights to movies, series and games, and are (or should be) morally above the pirate groups.
They can fight against illegal streaming services with image quality; they can offer online streaming instead of having to download files via torrents. There is always something better to offer, but especially movie producers have no clue as to how to beat piracy.
How to Stop Piracy? Movie Distributors Can Take Inspiration from Music Industry
You may have noticed that in five points have not talked about pirate groups that offer music. Why? Because they have disappeared. Indeed, the music industry has successfully offered what customers want. In addition, they have a huge success and earn more than ever before.
Customers can listen to virtually any song on YouTube even with the official clip. The musicians themselves put these songs on YouTube. This way the customers immediately know if they like the music and it makes sense to buy an album or go to a concert. Even this business model earns loads of money thanks to advertising and the musician has a free promo of his music to find his fans.
Then we have Spotify, which costs $9.99 per month a and offers basically any song or album ever created. There are more services like that, but they very much overlap in what they offer.
This is an ideal business model, where we can listen to music free, watch official clips, but also for 10 bucks a month, we can listen to music at any time and from anywhere. Customers have a great service, musicians are richer than ever and pirate groups no longer exist. No one is interested in them because of the excellent official products.
The only thing that still exists is YouTube Downloaders, but even their days of glory are long gone. Why can’t it work so well in the movie industry?